There’s a ridiculously simple way to better your conversions – email marketing. Here’s the brutal truth: Email marketing is huge right now. And it’s only getting bigger. Although times have changed, and we have replaced emails with the all so coveted tweets and status updates, that doesn’t mean that emails have become any less useful to us […]
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Do you know that there are over 1.5 billion pieces of content on the internet? Any new page or post you create is just addition to that huge stock of content that already exists. So, how do you expect that your website or post will be visible to the internet users? You might give the
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When choosing colors and design, think back to your audience and what they’d want. The best practice is to keep it at 2-3 brand colors; it’s best not to overwhelm the viewer. This is the same with font or typography. Choose fonts that communicate your message and brand personality without creating an eyesore for those coming
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In the world of online business, things are done a little differently than the traditional ways. The internet completely changes how your business functions from the ground up, so it is important to understand the way online business works. For a company that is just entering the online realm, you will most likely need the
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Every business goes through financial problems at one time or another, whether due to internal problems, market changes, or large-scale external crises. At the moment, many businesses are experiencing financial issues due to circumstances that are much bigger than themselves. However, times of financial difficulty also represent an opportunity. Businesses can use the financial crises to
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When a company has an email campaign, the company can build success and gain profits by tracking marketing metrics and key performance indicators (KPIs). These metrics include open rates, email deliverability rates, bounce rates, and other statistics. When companies pay attention to these important statistics, they can identify the consumers’ reactions to the campaign. Companies sometimes
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If you’re restless in your day job and have been casting around for a new challenge in your career, then it might have occurred to you that the freelance life has much to offer. Flexible hours, the freedom to pick and choose your projects, and the satisfaction of knowing that you’ll be the sole
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Social Media Marketing in the Freelancer World Social Media Marketing in the Freelancer World: Whether by design or necessity, a growing number of workers are moving from the traditional world of full-time employment by major corporations to a new world of freelancing; contract work and small business ownership. That shift is not always an
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